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April 01, 2008

Network TV's Prime-time Spot Cost Drops Big Time

(AdAge.com) -- The average cost for a prime-time spot on network TV in the first quarter dropped by 12%, to $125,634, according to an analysis performed by independent New York media shop TargetCast, pointing to some of the devastating effects the writers strike has had on the medium.

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at this rate I will be able to have a commercial for my family reunion in 3 years! lol.

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6 Things

  • 6 Things About User Gen Video
    1. User generated video is a public service not a business model. 
    2. Dumpster diving for the "best" garbage is still dumpster diving for garbage.
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    4. People do prefer good over bad.
    5. There are, 1,312,901 loser gen videos of guys getting hit in the nuts.  That should be enough.
    6. Content is King is still true.

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